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Final preparations for ZITF

ZITF 2007
Thando Nkomo
T he ZITF commenced on 24 April 2007 and ended on 28 April 2007. The theme for this year was "The international expo for: Zimbabwean brands, African brands and global brands".

The ZITF is Southern Africa's largest and most effective annual trade show with a multinational, multi spectral and multicultural reach.

It provides a comprehensive showpiece for the wealth of Africa and its growing markets.

Around 68 foreign exhibitors participated at the ZITF this year, represented by about 740 individual companies grouped by sector. Exhibits included agricultural products and machinery, chemicals and medical, heavy and light engineering construction, Information and Communications Technologies, mining supplies, textiles, footwear, pharmaceutical technology, packaging and tourism.

Visitors Profile
The business visitor found an efficient overview of opportunities at ZITF. The resource-rich continent draws increasing numbers of visitors from as far afield as the pacific Rim States and the Nordic, American and European communities. Typical visitors include retail groups, distributors, wholesalers, investors, buyers, government agencies and, on open days, African consumer.

 

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